Video Marketing Archives - Creative Edge

Life Insurance Can Change Lives—Ask Sarah W.

Life comes at you fast. September is Life Insurance Awareness Month, so in honor of what you do for your clients, we’ve put together a true story to share. If you want, you can show it to your clients this September. Meet Sarah W. In May 2014, Sarah W.’s world changed forever with the sudden,… Read More


10 Marketing Elements Your Business Can’t Live without

Effective marketing has never been more important. Prospects have a plethora of information—and competition—available to them with just a few keystrokes. To stay ahead of the game, you want to ensure your marketing is on the right track. According to a recent survey of agents we conducted, there are a few specific things they’re all… Read More


MediaOne Boasts Full Media Capabilities

CreativeOne’s in-house video, audio and photography studio, MediaOne, focuses on full-service media and production solutions for our producers. Video has taken over the Internet versus static text, and MediaOne puts CreativeOne—and our producers—in prime position to take advantage of the trends in marketing technology by providing powerful and targeted content for online marketing campaigns to… Read More


Showcase Your Experience with Producer Spotlight

In 2015, online video became the number-one communication content medium for consumers! Consumer viewership is based on three categories: Entertainment. Information. Education. Social media networks have significantly contributed to video popularity by launching their own indigenous video platforms in an effort to prevent subscribers from leaving their websites for YouTube and VIMEO. Corporate America and… Read More


CreativeOne Adds New Studio

CreativeOne recently made a significant investment in its media offerings to agents: a brand-new, full-service audio and video studio, MediaOne. As an Agent Development Organization (ADO), we know one size doesn’t fit all, and we want each agent to stand out on their own, which is where the new studio comes in. With custom videos,… Read More


Lights, Camera, Engagement. Using Online Video to Connect with Prospects

Back in the days when paid TV commercials were your only “video” option, you had two choices if you wanted to use this avenue. You either spent a bundle on a 30-second commercial that people skipped over when it interrupted their favorite show. Or, you ran a cheaper spot produced on a low budget –… Read More


Full Circle With Digital Marketing

For the past six months, we’ve addressed a variety of digital marketing engagement tools that brands from the largest agencies and corporations to the smallest Mom and Pop shops are using to connect with consumers. Regardless of industry or target market, businesses are implementing new methods of communication for connecting with clients and prospects alike on a very personal, interactive level. This shift in marketing strategy is showing no signs of slowing down; in fact, social media marketing experts are anticipating that an even larger portion of business owners will begin adopting these techniques and refining their use in 2012.